This may be an unpopular sermon on big money hype, income goals, and creating a life as a coach.

Income goals will betray you. They will make you compete with yourself and everyone else. The finish line is never enough, and no amount of income will buy the life you think you want if you're chasing a number while believing you can win that race. I am not suggesting money isn't essential. You should have your eye on that ball and treat money with the respect it deserves. A coaching practice has to be profitable to be sustainable.

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Drama-free marketing is what’s happening at The Coaching Guild this week

There is a way of making yourself visible and available with intention and purpose. There is a way to market your coaching practice that feels like a welcoming invitation instead of hunting prey. There is a way to be so present for your people that welcoming them into your universe or ecosystem feels as natural as inviting someone you really like over for coffee to talk and deepen your relationship.

Continue ReadingDrama-free marketing is what’s happening at The Coaching Guild this week