Welcome back to the podcast, where today we’re diving into a conversation that’s long overdue—how good people, with the best intentions, can end up using unethical and even harmful marketing tactics in the coaching industry.

In this episode, I’m joined by Rose Esteva de la Torre—philosopher, teacher, writer, creative, mentor, land caretaker, and mystic. With experience working in multiple countries and cultures, a lifetime of sitting in ceremonial circles, an undergraduate degree in design, and a master’s in social welfare, Rose brings a unique perspective to the conversation.
Together, we’re unpacking why so many well-meaning coaches find themselves using tactics that feel out of alignment, how they’re trained by so-called ‘experts’ to follow formulas that harm more than help, and how to break free from these toxic patterns.

This episode is called ‘When Good People Become Bad Actors in the Coaching Space,’ and I promise, we’re getting real about what needs to change.

You can find Rose here.

The Coaching Guild is a training coach training program specifically designed to nurture dreamers, artists, creatives, outsiders, rebels, and good troublemakers. It is a multi-instructor, multi-disciplinary approach to training that prioritizes learning innovative foundational coaching skills and marketing training.

If you are interested in coach training done very differently, hit me up for a no-pressure, no BS, no trip, and fall into a sales funnel conversation. Let’s talk about what's possible for you as a coach.